Wednesday, October 16, 2019
Current Even Paper Assignment Example | Topics and Well Written Essays - 250 words - 2
Current Even Paper - Assignment Example the chief financial officer, John Currie, said that the company witnessed a sharp decline in sales at the start of 2014. The source of this decline is attributed to the recall of its popular yoga pants which were found to be see-through. In addition, this decline was caused by the negative publicity offered by the then outgoing chairman Dennis Wilson when he suggested that the problem was caused by overweight customers. While the company has focused on improving the quality of the recalled pants, it has failed to bring to the market new products. This has led to a sharp reduction in the volume of customers at the stores. One of the key issues supply chain management attempts to address is the quality of products and services. In addition, an organization must be able to bring new products and services to the market in order to remain competitive. In the above article, it is shown that Dog Lululemonââ¬â¢s problems stemmed from its inability to bring new products to the market. This has led to a lack of newness in its stores. Furthermore, supply chain management involves managing of customer relationships. In the above article, the then outgoing chairman of Dog Lululemon failed in this aspect, and this further compounded the
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